September SCribe Is Here

Check out the latest edition of the SCribe Newsletter.  Catch up on the latest news, see our upcoming event schedule, or visit the Websites of the sponsors that make this all possible.

VentureNet tickets will sell out soon – so don’t wait to secure your seats!

Here are quick links to the feature articles in this issue:

You can also see past SCribe articles in our archive at

Have any ideas for articles?  We’re working on our editorial calendar for 2009 – feel free to pitch story ideas to scribe at














Google Analytics Panel wows Santa Monica crowd

Google’s free “Analytics” and “Optimizer” services were the hot topics Thursday night in Santa Monica. 

The latest TCOSC event featured 2 expert speakers:  James Tipton from Google and Corey Koberg of Webshare Design (an authorized Google consulting firm).

We were happy to host about 60 people at the Doubletree Hotel in Santa Monica for networking, dinner, and education .

Some estimate that 70% of all search traffic runs through Google today but not everyone is aware of the many other free services that the search giant offers.

Corey Koberg (WebShare Design), Jens Welling (TCOSC Moderator), James Tipton (Google)

Presentations from James and Corey demonstrated the deep analytical utility of Google Analytics’ free tools.  For example, the ability to not only track web site visitor traffic, but drill down to see specifically which keywords attracted those visitors to your site and their resulting behavior. 

The most interesting part of the evening was the Q&A session which followed the presentations.  James and Corey fielded questions about data privacy, installation of the tools, reporting capabilities, conversion rate tracking for e-commerce purchases, and many other relevant topics.

The event was full of substantive, actionable information that was appreciated by all who attended.

Thanks to Jens Welling of and the IMPACT committe of the TCOSC for organizing this informative and entertaining event.

Hot Off The Press – August SCribe Newsletter

Check out the newly released August edition of the SCribe Newsletter.  Catch up on the latest news, see our upcoming event schedule, or visit the Website of the sponsors that make this all possible.

Top articles include:

You can also see past SCribe articles in our archive at

Tell us what you think.  Were these articles valuable?  Do you agree or disagree?  Or want to pitch an article idea? Just give us your .02 or .03 cents.  We’d love to hear from you.

Upcoming Technology Council Events

Don’t miss out on our upcoming summer events.  It may be hot outside, but our events are always cool

4,000,000,000 Emails a Day!

Event Announcement: Costa Mesa
July 17, 2008

“4 Billion Emails a Day:  How to make messages stand out in the inbox!”

Each day, up to 4 billion email messages are processed through Internet Service Providers. 90% of those messages are SPAM and threaten the chances of marketers ever reaching target recipients.

But what happens when your email does get delivered? Does it stand out and really get read?

Find out why relevancy matters and what you can do to help stand out in the inbox.

More info on this event…

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