Gain National Exposure Through the CODiE Awards

By Catrina Luedtke, Executive Director of Technology Council of Southern California

The Technology Council has partnered with the Software and Information Industry Association to help provide our members with greater national and global exposure. Periodically we will share information about opportunities from SIIA that may be of value to you and your company.

During the past 28 years, the SIIA CODiE Awards have recognized excellence and achievement in the software industry. In fact, the CODiE Awards remain our industry’s only peer-recognized awards program, so an award serves as incredible market validation for a product’s innovation, vision, and overall industry impact.

The CODiE Awards is a great opportunity for you to gain national exposure for your company and products. With 28 software categories recognizing applications, products, and services that deliver solutions for use by business, government, consumers, academic, or other organizations you are sure to find a category for you.

For more information visit: http://siia.net/codies/2014/categories.asp#software

After you determine which categories are best for you, please complete the simple nomination process using this Technology Council specific URL.

Visit: http://www.siia.net/codies/2014/nominate/login.asp?zID=4

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Lead Generation Easier Today or Harder?

By Barry Lieberman

A “lead” means many things to many people. To some it’s a list of contacts based upon a specific
location, industry, age group or other demographic. While to others it’s the contact that has
completed an online form or responded to an advertisement. Yet to many sales people it’s
a person who has demonstrated need, budget, authority and a specific timeframe to buy a
specific product or service.

Read the rest of this entry »

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