Why SaaS is Exploding: A whitepaper

Dave Key and Technology Council of Southern California

Virtually everyone agrees the SaaS market is growing incredibly quickly; Gartner predicted cloud growth would be 21% in 2011. IDC predicts SaaS growth at 25.3% CAGR through 2014. Forester predicts SaaS will account for 26% of the package software market by 2016, while Deloitte forecasts that only 4.3% of On-Premise software spending will be replaced by SaaS.

This white paper examines the converging forces driving the acceleration of SaaS resulting in an explosion of new SaaS applications and customers that will further accelerate the SaaS market. Nearly every product category will have a SaaS alternative providing heady competition to traditional software products, and those offerings are gaining market share over their on-premise competitors.

Top factors driving SaaS adoption by software vendors:
1) Customers are demanding SaaS applications
2) Client software is moving to a consumerized, HTML5 interface
3) Server software is moving to the Cloud
4) Software vendors are joining the stampede moving to SaaS
5) VARs and System Integrators are getting on board the SaaS movement
6) Most new software venture investments are concentrated in SaaS, mobile, big data, and social – others need not apply…
7) Software M&A is strongest for SaaS companies driving more software companies to become SaaS companies

You can download and view the whole whitepaper here for free: Technology Council – Why SaaS is Exploding

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The Popularization of Analytics via the Cloud: Theme of Cloud Analytics Summit, April 25

By Jeffrey M. Kaplan

As a follow-up to Greg Sikes’ blogpost entitled, “Deep Analytics Become More Relevant In Daily Life”, on March 21, I’d like to suggest that the pervasive nature of today’s powerful new forms of analytics can be found everywhere in our day-to-day lives, ranging from fantasy sports teams to smartphone apps which can track our every move.

And, this ready access to data and statistics which is becoming an integral part of our personal lives is setting new standards for what we expect in our professional lives as well.

In the same way that the ‘consumerization of IT’ has transformed the way technology and business applications are being consumed in the corporate world, THINKstrategies believes a similar pattern is emerging in the BI, big data and data integration arena.

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Deep analytics become more relevant in daily life

By Greg Sikes

If you have watched TV in the last two years, or walked through an airport, you have likely seen an IBM Smarter Planet advertisement.  At the core of this message is the idea that the world is becoming more Instrumented, Interconnected, and Intelligent.  Just take a look around your house, or at the communication device you regularly clutch in your hands, and you will see evidence of the first two points.  I looked up the word “intelligent” in the dictionary sitting on my desk; included in the definition was the text “the ability to learn or understand”.How does a device get the label “smart”?  Aside from good marketing intended to increase sales, smart products hold the promise of optimizing performance based on behavior patterns.  An example might be an energy consumption monitor that helps meter appliance usage such that it occurs during the lowest cost cycle within a given time frame.

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